Coke or Pepsi? This is a frequently debated topic today on which company is able to produce the better product, promotion, price, and place. As it comes down to those four categories, Pepsi reigns over Coca Cola. Pepsi is able to promote their product using many different celebrities over the years such as Michael Jackson, Britney Spears, Ray Charles, Christina Aguilera, Mariah Carey, Snoop Dogg and NASCAR speedway driver Jeff Gordon. Although Pepsi was a imitation of Coca Cola created in 1898 by a pharmacist from North Carolina named Caleb D. Bradham, they were still able to create a better run company than Coca Cola. Not only does Pepsi own Pepsi-Cola, they own Gatorade, Frito Lay, Quaker and Tropicana. These other four companies are some of the biggest name in the food and drink industry out there and helps Pepsi raise their popularity. The video below shows the competitiveness between Coca Cola and Pepsi.
http://www.youtube.com/watch?v=0LnJskwydvM
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